Walk Your Dog to a Healthier You

The health benefits of dog walking to you and your dog Regular exercise with your pet is good for both your health and your dog's health and can be great fun. There's nothing like an exercise partner who's waiting by the door with a wagging tail to keep you motivated! Dog owners enjoy numerous health and social benefits by walking their dog a few times a week. Benefits include improved cardiovascular fitness, lower blood pressure, stronger muscles and bones (built up by walking regularly), and decreased stress. A regular walk is vitally important for your pet's health too. Obesity in pets is associated with a number of medical complaints including osteoarthritis, cardiovascular disease, liver disease and insulin resistance.Most dogs need...

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Why Short-Form Mobile Video Ad's Need to Be Part of Your Pet Industry Marketing Strategy

Why Short-Form Video Ad's Need to Be Part of Your Marketing Strategy Adapt your content to today's short attention spans to maximize their effectiveness. Image Credit:  It’s no secret that mobile advertising is taking over. By the end of this year, mobile ad spend is expected to reach nearly $107 billion worldwide! In fact, mobile search ad revenue is expected to outpace desktop as soon as 2019 and mobile display ads may already have surpassed their desktop counterparts this year (in the U.S.). According to Business Insider: Mobile will be the fastest-growing advertising channel and buoy spending on each of the digital formats. US mobile ad revenue will rise by 26.5% through of 2020. Short-Form Video Ads YouTube has become a commercial advertising powerhouse...

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